Press Release

ZiXi Appoints Stan Sands as Senior Vice President of Sales

Waltham, MA - February 14, 2011 - ZiXi, the leading enabler of broadcast quality HDTV globally over the Internet, today announced the appointment of Mr. Stan W. Sands as Senior Vice President of Sales. Mr. Sands is responsible for business and sales strategy and developing strong relationships with the fast growing set of ZiXi customers worldwide. Mr. Sands brings a wealth of experience in video convergence having worked in sales leadership positions for 20 years at Samsung and Scientific Atlanta.

“I was instantly intrigued by ZiXi's breakthrough multi-media transport technology and the impressive results it brings in delivering uninterrupted, full-HD quality video over any distance in spite of the unpredictable conditions of the public Internet,” said Mr. Sands, ZiXi's Senior Vice President of Sales, “I truly believe in ZiXi's one-of-a-kind product offerings and look forward to furthering the Company’s goals by adding my experience in the television and broadband industry to the team.”

“As ZiXi continues to develop its business in the emerging Over-The-Top HDTV market, we needed a team member who has deep sales experience in the two converging worlds of connected television and broadcast television,” said Israel Drori, ZiXi's Founder and CEO, “We are delighted to welcome Stan to our team and to benefit from his vast and direct experience relevant to the ZiXi mission of enabling HDTV everywhere.”

Mr. Sands joins ZiXi from Samsung Electronics where he served as the Vice President of North American Business. At Samsung, he was responsible for organizing sales and field support teams focused on the North American cable industry for the set top box product line. Mr. Sands has also worked as the Vice President of Sales at Scientific Atlanta (now a subsidiary of Cisco Systems), NDS Corporation (offering conditional access for cable operators) and Micromuse, Inc. He received his BBA in Marketing at the University of Georgia and went on to attend the Executive Scholar Program at the Kellogg School of Business.

About ZiXi, LLC

Founded in 2006, ZiXi is the leading enabler of flawless, broadcast-quality HDTV over the cloud. Broadcasters, enterprises and video-on-demand services use ZiXi to enrich user experience, create new services and significantly reduce costs. ZiXi enables the delivery of live and on-demand HD video content over the Internet in real-time, with unprecedented quality. It is available as a plug-in for broadcasters, PCs, mobile devices and set-top boxes. ZiXi software uses existing equipment and content formats with no jitter, no packet loss and no frame freeze, regardless of network conditions. ZiXi supports any video encoding and encryption over MPEG transport streams at any bit-rate and broadcasts in up to full HDTV (1080p/60fps). ZiXi Feeder and Receiver™, ZiXi Broadcaster™, ZiXi Client™ and ZiXi ready™ are trademarks of ZiXi. For more information visit: www.zixi.com.

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SVM Public Relations
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jordan.bouclin@svmpr.com
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ZiXi
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